This contains an image of LE SSERAFIM's Chaewon and aespa's Winter

HYBE Copying Winter Hairstyle Sparks Fan Outrage Over   LE SSERAFIM’s Chaewon Look

The HYBE Controversy Unfolds

HYBE, one of K-pop’s leading entertainment companies, faces serious accusations of copying aespa Winter’s signature hairstyle. 

This contains an image of aespa Winter

The controversy emerged following the shocking disclosure of HYBE’s internal reports during their National Assembly audit. These documents revealed concerning plans about NewJeans’ future and contained disparaging remarks about other companies’ idols.

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The situation has intensified as eagle-eyed fans noticed striking similarities between HYBE artists and other K-pop stars. The most notable case involves the hairstyle comparison between aespa’s Winter and LE SSERAFIM’s Chaewon, which has sparked heated discussions across social media platforms.

This contains an image of aespa's Winter and LE SSERAFIM's Chaewon making heart signs with their hands while standing next to each other in front of a white wall

Winter’s Iconic Look and Timeline

Winter debuted her distinctive platinum blonde hair with subtle blue accents during aespa’s “Armageddon” promotions in May. The unique style quickly captured fans’ attention and became a trending topic in the K-pop community. The carefully crafted look featured delicate blue strands strategically placed to complement the platinum base color.

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The timing of events has raised eyebrows among fans. Shortly after aespa concluded their “Armageddon” promotional activities, LE SSERAFIM announced their comeback with “CRAZY.” During this period, Chaewon unveiled a remarkably similar hairstyle that drew immediate comparisons to Winter’s look.

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Chaewon’s Style and Public Response

While Chaewon’s version incorporated a wavier texture and more prominent blue highlights, the overall aesthetic bore undeniable similarities to Winter’s earlier style. In response to the growing discussion, Chaewon addressed the matter directly, stating, “I added different colored hair extensions, and I’m so, SO in love with how it turned out.”

 This contains an image of LE_SSERAFIM CHAEWON

However, her explanation hasn’t fully quelled the controversy. The online community, particularly on TheQoo, has been actively discussing the similarities, with the post garnering over 30,000 views and 500 comments. Many netizens express skepticism about the timing and resemblance of the styles.

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This contains an image of KIM CHAEWON

HYBE’s Creative Decisions Under Scrutiny

The hairstyle controversy has added to mounting concerns about HYBE’s creative decision-making process. The recently leaked internal documents have made fans more critical of the company’s artistic choices and originality. Several netizens have pointed out what they perceive as a pattern of inspiration drawing too closely from other artists.

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The discussion has expanded beyond just the hairstyle comparison, with fans examining other instances of potential style overlap between HYBE artists and their contemporaries. This scrutiny reflects growing concerns about originality and creative independence in the K-pop industry.

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Final Thoughts: The Impact on K-pop’s Creative Culture

The controversy surrounding HYBE and the hairstyle similarity raises important questions about creative inspiration versus imitation in K-pop. While some fans defend artistic freedom and coincidental similarities, others worry about the industry’s direction regarding original concepts and styling.

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What do you think about this situation, Seoul Crushers? Is this a case of creative inspiration or something more concerning? Share your thoughts in the comments below!

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