This containTXT posing for a photo in front of a pink wall with their fingers up and A picture of MBC logo

Did MBC Intentionally Cut TXT From Their Gayo Daejejeon Trailer?

The Unexpected Omission That Sparked Controversy

Something’s not adding up in the K-pop world, and fans are demanding answers. During MBC’s recent Gayo Daejejeon broadcast, a promotional trailer for part two featured every single artist except one – TXT. This exclusion has reignited discussions about the complex relationship between MBC and HYBE, leading to widespread speculation across social media platforms. The 50-second trailer, aired on January 29, showcased various artists and special stages planned for the upcoming show. However, TXT, one of K-pop’s leading groups, was completely absent from the preview.

A History of Tension Between MBC and HYBE

The relationship between these two entertainment powerhouses has been notably rocky over the years. In previous instances, TXT faced similar treatment during MBC events, leading fans to question whether these are truly coincidences. What makes this situation particularly intriguing is that BOYNEXTDOOR, another HYBE artist, was included in the same trailer. The timing of this incident is especially noteworthy, as it comes after a reported reconciliation between MBC and HYBE in 2023, which was supposed to mark the end of their long-standing feud. Industry insiders suggest that such incidents, whether intentional or not, can significantly impact an artist’s visibility and promotional opportunities.

This containTXT posing for a photo in front of a pink wall with their fingers up

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Fan Reactions and Industry Impact

MOAs, TXT’s dedicated fanbase, have taken to social media to express their concerns, with reactions ranging from outrage to careful analysis. While some fans are adamant that this is another example of intentional exclusion, others are advocating for a more measured response, suggesting that technical errors or oversight could be responsible. The incident has sparked a broader conversation about fair treatment of artists in the industry and the power dynamics between entertainment companies and broadcasting networks.

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A picture of BOYNEXTDOOR

The Bigger Picture

This controversy has highlighted the ongoing challenges faced by K-pop groups when navigating relationships with major broadcasting networks. The situation raises important questions about fairness and professionalism in the industry. Some industry experts argue that such incidents could set concerning precedents for how broadcasting stations handle artist relations. 

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Others point out that in the age of social media and instant communication, transparency and accountability are more crucial than ever

The timing of this incident is particularly significant given TXT’s recent achievements and growing global influence. Their exclusion from the trailer, whether intentional or accidental, has brought attention to the sometimes complex nature of Korean entertainment industry relationships and the potential impact on artists’ careers.

What’s your perspective on this situation? Do you believe this was a simple oversight, or is there more to this story than meets the eye? Share your thoughts about TXT’s exclusion from the MBC Gayo Daejejeon trailer in the comments below.

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